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How to Influence Whitehall and Westminster

Date: 9th September 2022
Venue: “Virtual” platform delivery

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Essential to understand who the people are that have power and influence in Government and Parliament and how to influence and communicate effectively with them.


Essential to understand who the people are that have power and influence in Government and Parliament and how to influence and communicate effectively with them.

Learning Outcomes

  • Understand what influence looks like and how to increase it
  • Understand the relationship between Parliament and Government
  • Understand how to access Parliament and influence its work, including APPGs, PQs, Select Committees, and Private Members Bills
  • Understand the different parts of the legislative process and how to interact and influence them
  • Understand when the most effective time is to try and influence policy using formal and informal channels
  • Understand how to engage in the policy process at an early stage
  • Understand the importance of different media and how to leverage them
  • Understand which people are most important to engage with, and how to gain access and communicate with them.

Programme

9:45
Registration
9:45
Chair's Introduction
10:00
Influence explained
Influence defined, Cialdini on Influence, Influence leveraged.
11:00
Refreshments
11:15
Parliament, Government, Parliamentary processes:
The Executive/Legislature relationship Process explained, including APPGs, PQs, Select Committees, Private Members Bills. Influence legislation. The role of Civil Service.
13:00
Lunch
14:00
Influencing Policy in its Early Stages
Timeline of policy development, Influencing Party policy, manifestos, consultations, Special Advisers, No.10 and the Treasury.
15:00
Refreshments
15:15
Communication
Audience centric communication, Communicating effectively with and using, different media
16:15
Questions & Close

Please note that the programme is subject to change without notice

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Comments & Views

"Event exceeded my expectations. It was interesting and useful to learn about PQs from the 'other side'."

Nicola Yardley, HMPPS

"This has been one of the best events that I have been to. The chair was very interactive, clear and interesting, as were the speakers."

Jenny Miranda-Melo, Department of Health and Social Care

"Probably one of the best courses I have ever attended. Spot on!"

Jacqueline Davies, MOD