Back to Open Courses

Writing a Strategy

Date: 3rd May 2024
Venue: “Virtual” platform delivery

Registration form (Word)

Registration form (PDF)

Learn how to create professionally-written strategic documents in a business context, including a business case, communications strategy or decision-making document

Learn how to create professionally-written strategic documents in a business context, including a business case, communications strategy or decision-making document.

Learning Outcomes

  • Understand what factors help to create a successful strategy
  • Learn the skills to develop a logical, convincing business case, comms strategy or decision-making document
  • Discover useful templates and frameworks for developing strategies
  • Learn how to communicate information in a logical and clear manner
  • Reviewing and comparing a range of relevant strategies
The Institute of Leadership

The Institute of Leadership has approved this training course. The Institute combines years of research, knowledge and innovation to champion the leadership agenda for alL and since 1947 they have carried out extensive research into the knowledge, skills, attitudes, behaviours and values of great leadership. Based on The Institute's core leadership values, this course meets the standard that enables learners who have completed to access the following benefits:

  • Membership of The Institute of Leadership will be in receipt of an ICPS/The Institute joint Certificate of achievement for the course
  • Access to a raft of resources to help you with your continuing professional development, including an award-winning library of e-learning content
  • A community of over 70,000 members worldwide enabling you to collaborate and grow your knowledge and skills
  • Receipt of weekly news updates, podcasts and cutting-edge research and a monthly published journal and invitations to topical webinars
  • Authorisation to use approved letters AMInstL (Associate Member of The Institute of Leadership) after your name for business correspondence
Chair's Introduction
Session One
What does a successful strategy look like?
  • Learning lessons from real-life examples
  • Some useful templates to create a logical flow
Session Two
Setting up the case study

From writer to audience:
  • Who are the stakeholders in the strategy-writing process?
  • Who can help and what can we do to help overcome barriers to success?
Session Three
Case study - planning and writing a strategy - a practical exercise
Session Four
Review and edit
  • What's worked well and are there any unanswered questions?
  • Reviewing strategy to identify strengths and any potential weaknesses

Please note that the programme is subject to change without notice


Related Courses

Comments & Views

"The course met my objectives fully and exceeded my expectations. The trainer was excellent and managed the day expertly. I would recommend Government Exchange to colleagues."

Steven West (MOJ)

"Whole day was very informative. Definitely increased my knowledge and increased confidence to share information with colleagues."

Jacky Harrisson (HMPPS)

"Course met my objectives very well, best overview i have had in my whole service."

Susanne Moore (HMPPS)

"Trainer did an excellent job making the course material easy to understand and relevant for our learning. His delivery was excellent and you can tell that he has been teaching this type of material for years. His insight into policy writing was invaluable."

Forces Pension Society

"I enjoyed the programme. The trainer had a really nice style, managed the online delivery aspects really well, gave a really good overview of the steps to developing a strategy, tools that help and key issues and challenges. It worked really well. I felt inspired to move ahead and pick up some of the ideas for my own strategy work."

University of Surrey

"Excellent trainer, wide-ranging, thought-provoking. Completely demystified the subject. Achieved clarity where countless books on the subject have not managed to."

Royal navy and Royal Marines Charity

"excellent trainer and gave the participants a lot of tangible examples and real world scenarios that made the course material very applicable"


"The session was both informative and collaborative. Loved the interaction with persons from diverse professional backgrounds and experience. There were sufficient comfort breaks and the trainer was knowledgeable, professional and personable. Overall a really great training day."

Bermuda Monetary Authority